Free local SEO tools

Free website SEO checker

Type your website address. In about ten seconds you get a score out of 100 and 12 local SEO checks, each with the fix written in plain words.

• ✓Can Google show the page, and is it secure
• ✓Title, description and main headline
• ✓Phone layout, tap-to-call and a map link
• ✓Business schema, image descriptions, speed

The website check: one page, 12 local basics

The website SEO checker reads the page you enter the way Google first fetches it. It checks that nothing blocks Google, the connection is secure, the title and description are present and the right length, there is one main headline, the page works on phones, and it carries LocalBusiness schema, a tap-to-call number, a map link and image descriptions. It also times how fast your server answers.

The profile score: your Google listing, out of 100

The Google Business Profile grader reads your live listing: category, description, hours, photos, website link, review count, star rating, how recent your reviews are, and the attributes Google shows for your category. You get the score, what failed, and what to change first.

The rank check: where you sit, street by street

Searching for yourself tells you little, because Google knows where you are standing. The Google Maps rank checker runs your keyword from 25 points across your area and draws the result as a heatmap. There is more in our guide to tracking your Maps rank.

What these do not check

They do not crawl your whole site, count backlinks or test every page. The website check covers the page you enter. For most local businesses the home page and the Google listing are where customers decide first.